Don't forget to bookmark this web site !!
Used & Out of Print Books | Contact us | Home

Browse and Compare Price at 40+ Sites and 20,000+ Stores!!

|  FAQ/About us |  Recommend us |  Browse |  Memo |  Book Reviews |  Random Quotes |  Help |

 

Find more info., search and price compare for
Cracking the Code: How to Win Hearts, Change Minds, and Restore America's Original Vision
by Thom Hartmann
Binding: Paperback, 223 pages
Publisher: Berrett-Koehler Publishers
Weight: 0.6 pound
Dimension: H: 0.75 x L: 8.2 x W: 0.51 inches
ISBN 10: 1576756270
ISBN 13: 9781576756270
Click here to search for this book and compare price at 40+ bookstores with AddALL.com!

If you cannot find this book in our new and in print search, be sure to try our used and out of print search too!

 

Book Description:
Millions of working Americans talk, act, and vote as if their economic interests match those of the megawealthy, global corporations, and the politicians who do their bidding. How did this happen? According to Air America radio host Thom Hartmann, the apologists of the Right have become masters of the subtle and largely subconscious aspects of political communication. It's not an escalation in Iraq, it's a surge; it's not the inheritance tax, it's the death tax; it's not drilling for oil, it's exploring for energy. Conservatives didn't intuit the path to persuasive messaging; they learned these techniques. There is no reason why progressives can't learn them too. In Cracking the Code, Hartmann shows you how. Drawing on his background as a psychotherapist and advertising executive as well as a national radio host, he breaks down the structure for effective communication, sharing exercises and examples for practical application.


|  Home |  FAQ/About us |  Link to us |  Recommend us |  Contact us |  Bookstores |  Memo |

Shipping Destination:
State:
(US only)
Display in:
Search by:

Searching for Out of Print Books? [Click Here]

[ For web hosting, AddALL recommend Liquidweb]