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R. Gleaves
1. Converting Customer Value: From retention to profit
Author: J. Kitshoff - Author: John J. Murphy - Author: J. Burton - Author: R. Gleaves
ISBN: 0470016345
ISBN13: 9780470016343
Binding: Hardcover
List Price: $70.0
Publisher: John Wiley and Sons Inc
Published Date: 11/30/2005